Chad Lavimoniere

Working as an internal startup team with our CTO

• Run customer development interviews
• Develop business models
• Rapidly create working MVPs/prototype sites to test on earlyvangelist users
• Conduct competitor research

Steering Product Development at a growing SAAS startup

• Build and test prototypes with Sketch + InVision
• Track user data trends through Google Analytics, FullStory, and direct SQL Queries to our database
• Oversee product and development team jointly with CTO

Designing UX mockups and prototypes at an early-stage SAAS startup

• Coordinated with remove UI designer and UX advisor
• Conducted User Interviews and user testing sessions
• Designed new features and wrote documentation for front-end and back-end development

The "Product" guy at Arazoo — an early-stage startup straddling the realms of real estate, building design and construction management. I was Employee #1.

• Worked with CTO and COO to completely overhaul initial MVP created by contracted developers for founding partners
• Wrote homepage, newsletter, and advertising copy
• Wrote some PHP, javascript and CSS code for homepage updates
• Conducted QA Testing on new development builds
• Set up FAQ article database
• Wrote release documentation
• Coordinated with remote designers
• Set up email marketing and automated user emails
• Set up customer service system

Director of marketing, creative media and branding for a small independent footwear retailer. Oversaw team that did all social media, SEO, email marketing and catalog management.

• Made UX/UI designs in Photoshop
• Created HTML mockups of new designs for testing
• Set up Google Analytics
• Used customer behavior data from Analytics and direct database queries to design behavioral improvements
• Designed all advertising materials
• Coordinated with remote developers

Freelance graphic design work. Projects included wedding invitations, pamphlets, election campaign signs, personal websites, small business advertising materials, and business cards.

Graduated Cum Laude