Product Manager / Marketer
Marketing Manager with a law background, experienced in planning, organising and executing end-to-end marketing campaigns with strong technical skills in digital advertisement, marketing automation and web design, as well as managing staff and external agencies. Worked in the education, service and manufacturing industries, for a wide range of businesses, from startups and SMEs to large organisations. Thrive at building strong and impactful marketing campaigns, delivering brand recognition, customer satisfaction and revenue increase for the business.
Responsible for building the entire marketing solution architecture to sell to corporations for the Australian and Asia-Pacific market.
Responsible for all marketing initiatives of the business ($10m revenue) i the B2B and B2C markets, managing one staff and multiple agencies and contributors.
In charge of rapid prototyping and testing of various business ideas for investors.
Responsible for all lead acquisitions of the business.
Managed an eCommerce website and lead email marketing campaigns for 80,000 subscribers.
Freelancing for an Australian outsourcing company supporting government initiatives (constructionassist.gov.au / NSW Parks), produced a working prototype website on tight deadline and provide marketing and technical support. Undertake fortnightly marketing meeting with Flaunter, a venture-backed startup, to help them unlock their marketing and growth potential.