Alexander Henige

Reduce Reuse Grow is a Sustainability as a Service company that helps businesses employ a patented 1-for-1 model to plant one plant per transaction to improve overall Corporate Social Responsibility portfolios, reach carbon-offsetting goals, and enhance brand engagements.

Carbon sequestration through our restoration engagement projects offer opportunities to reduce atmospheric carbon and the risks associated with a changing climate, like forest fires, drought, and disease. With a network of over 5,000 restoration partners, we design planting programs with the ability to plant millions of plants annually.

Through our programs, we facilitate all aspects of planting, management, and auditing to measure and verify restoration performance. With an in-house marketing and creative team, we capture the story and drive awareness to help partners educate and engage with their increasing corporate social responsibility impact. Our program drives climate action with tangible results.

We offer comprehensive services for businesses integrating sustainability as a strategic pillar;

• 1-for-1 Restoration
• Resource Offsetting
• Reporting and Analysis
• Marketing and Creative Services
• Engagement

Clients include companies from a variety of industry verticals:

• Print and Direct Mail
• Food Service Packaging
• Commercial Agriculture
• Financial Technology
• Quick Service Restaurant
• Limited Service Restaurant
• Retail Fuel
• Consumer Packaged Goods

Day to Day Tasks:

• Managed and oversee all aspect of Product Development
• Managed and oversee all aspect of Operations
• Managed and oversee all aspect of Marketing
• Managed and oversee all aspect of Customer Service
• Managed and oversee all aspect of Investor Relations
• Managed and oversee all aspect of Finances and Program Auditing

Key Metrics:

• Developed 300%+ growth of company YOY
• $1.4 million in revenue and growing
• 10+ employees and independent contractors
• 70+ clients served
• 50+ acres of landscapes restored

Skills Developed:

Communication

• Collaboration
• Oral Communication
• Written Communication
• Public Speaking

Negotiation

• Collaboration
• Persuasion
• Compassion
• Active Listening
• Problem Sensitivity

Strategic

• Analytical Ability
• Adaptability
• Critical Thinking
• Decision Making
• Devising Strategic Plans to Expand Sales
• SWOT Analysis
• Project Management
• Sales Forecasting
• Teamwork
• Tracking Industry Trends
• Marketing

Project Management

• Ongoing Improvement
• Business Model Canvas
• Business Plans
• Creating Milestones
• Building Mission Statements
• Identifying Objectives
• Estimating Costs for Jobs
• Budgeting

Business Intelligence

• Inbound Marketing
• Outbound Marketing
• Customer Segmentation
• Developing New Business
• Developing Proposals for Projects
• Developing Sales Pitches
• Finance
• Identifying Benefits of Products and Services from the Customer
• Interviewing Current Customers to Assess Satisfaction
• Managing Leads

Other

• Financial Statements
• Client Relations
• Cold Calling
• Customer Service
• Sales
• Documenting Business Development Activities
• Drafting Quotes for Projects
• Presentation
• Proposals
• Promoting Additional Products
• Providing Input to Product Developers
• Qualifying Leads
• Calendar Management

**Able to run company part-time while seeking to develop additional career-related skills**

PIGEON.co was a startup lead by Mindbody's lead UI/ UX Designer Chris Smeader. This was an app that allowed consumers to record their frustration with any given product they were using via their mobile device's video camera.

Our team was formed through Cal Poly's Startup Weekend event and won 2nd place in the competition. Our team continued outside of the program to build and develop the product. Myself along with two other designers built, designed, tested and launched prototypes of the app prior to the team disassembling.

Skills Utilized:

• Sketch
• A/B Testing
• Cognitive Psychology
• User Driven Design

JAH Design Group was a design firm focused around architectural, interior and web design. We worked with a variety of architects and engineers nationally to outsource architectural and engineering drafting services for a cost-effective price.

Skills Developed:

• Team Management
• International Communication
• Drafting via Autocad, Sketchup and Vectorworks

Cal Poly Extended Education Coding Bootcamp

Web Foundations

• HTML
• CSS-Animations
• Flexbox
• DOM
• Text Editor

Front End Development

• Data Types & Expressions & Conditions
• Functions & Methods
• Object, Object Literals & Arrays
• Looping
• Events & Event Listeners
• AJAX
• JQuery
• Git
• Github
• Command Line

Back-End and Fullstack Development

• Intro to Servers
• Express
• Databases & Database Design
• SQL, Postgress
• React
• Deployment
• Authentication