MARK COHEN

RevLocal builds relationships with small to medium sized companies to help optimize their Local Online Marketing. We are experts in creating immediate and measurable results through our local search marketing strategies. We get results using proven techniques in Review Marketing, Google Place Pages elevation, search engine marketing and leverage of Social Media, Blogging and Email campaigns. Our team of professionals provides the expertise that business owners can count on for a strong ROI from their partnership with RevLocal.

A company that imports a line of high-end guava gourmet products from Mexico for distribution in the U.S. Market.

Responsibilities

• Built a territory in Northern and Southern California; sold to supermarket chains, specialty stores, major bakeries, restaurants, yogurt shops, and major hotels
• Sourced, screened, and interviewed all sales candidates
• Hired, trained, and worked closely with a small sales force 3-4 independent contractors in Southern Los Angeles
• Generated $350K in total revenue in 2013
• Identified and contacted potential clients, set appointments, presented products

and closed sales

• Sold and cultivated new accounts, and serviced existing clients
• Developed and implemented a strategic marketing plan to promote the brand by orchestrating food trade shows, food expos, and store demonstrations.
• Provided social media support, coordinate logistics, assist with posting relevant social content (i.e., tweets, status updates or emails) etc.
• Helped create compelling online experience (i.e., blogs, videos) with maximum potential for word¬of¬mouth sharing
• • Generated $500K in total revenue in 2014
• • Generated $350K in total revenue in 2013

SpotOn, Inc. is a leading social marketing software company for small business, combining social media management tools, mobile marketing and customer loyalty reward programs.

• Drive outside sales, and business development in Southern Los Angeles territory
• Identify and contact potential clients, set appointments, present products and close sales
• Contacted 100+ prospective SMB via telephone and in person on weekly basis.
• Consistently exceed weekly and monthly goals and sales cycle
• Average 18 closes on accounts per month
• Build strong relationships with clients to ensure satisfaction and delivery of services
• Sold and cultivated new accounts, and serviced existing clients
• Provided social media support to new accounts, coordinate logistics, assist

with posting relevant social content (i.e., tweets, status updates or emails) etc.

• Averaged 40-60 cold calls on a daily basis

A boutique digital marketing consulting firm that creates, and manages online media and marketing strategies for various public figures in the entertainment industry.

• Oversaw the communications of the company

• Managed numerous interactive projects in development stages
• Sourced, screened, interviewed, and hired marketing team/web

designers/assistants/and interns

• Marketing development and strategy for various internal business units
• Helped clients monetize all aspects of their websites and social media

channels with unique tailored marketing campaigns, promotional events, email

campaigns and live content

• Worked directly with potential clients to identify specific needs, marketing and

business objectives

• Created and produced market research reports on specific products, markets

and social media space

• Researching current trends, web analytics and fan interest to create relevant

site content

• Delivered inventive ideas, designs, unique marketing campaigns