Marlon Phillips

• Work alongside user researchers, content strategists, product owners and stakeholders to identify problems and align on solutions for the Smart Auction platform.
• Execute design concepts in order to present to peers, clients and leadership.
• Leverage internal AI tools to aide in ideation and discovery.

• Conceptualize user flows, wireframes and mockups to aide in the design of employee facing workflow tools.
• Collaborate with users, clients and developers to gather user needs and feedback.

• Led UX and UI design for General Motors and GM Envolve.
• Collaborated with analytics, content strategy, and developer teams to drive weekly design executions on gm.com.
• Educated clients on accessibility standards, UX best practices, and design trends via workshops and presentations.
• Established a design system and UI for the development of gmenvolve.com.

• Provided user research and design to enhance loan processing at Auto Approve.
• Identified pain points in employee workflows by conducting user interviews and contextual inquiry.
• Constructed user flows, service blueprints, personas, and wireframes from user insights.
• Designed workflow tools to surface loan processing errors and delegate tasks to title specialists.

• Delivered sites, platforms, and tools for Buick, Cheesecake Factory, Dow Chemical, GMC, and OnStar.
• Conceptualized wireframes, mockups, and prototypes in Axure, Sketch, and Invision for user testing, presentation, and documentation.
• Overhauled buick.com by leveraging analytics and user testing to enhance engagement, reduce complexity, and ensure design cohesion.
• Established a web framework to migrate and launch over 50 country sites, product sites, and tools across Dow Chemical’s web ecosystem.
• Applied content strategy, information architecture, and UX strategy to consolidate the web presence of corporate.dow.com.

Guide student projects, mentor students via one-on-one sessions, and speak on panels and presentations.