James Hill

Mintera:

• Produced end-to-end digital content initiatives for DTC eCommerce brand, ensuring alignment with brand identity and marketing objectives.
• Led kickoff and brainstorm meetings to develop concepts and content strategies. Ensured stakeholder alignment on expectations, priorities, and timelines.
• Concepted three-part video campaign highlighting brand values embodied as customer stories. For paid and organic content across YouTube, socials, web.
• Oversaw UGC program, calendars, content creation, and cross-channel distribution. Ensured compliance with legal and brand standards while maintaining quality and consistency.
• Conducted website UX audits and directed design team to implement improvements that contributed to increased conversions and stronger brand cohesion across site.

MSS Internal:

• Produced Employee Spotlight video series for LinkedIn, increasing brand visibility and employee advocacy across external platforms.
• Produced internal podcast series featuring executive leadership, coordinating scripting, scheduling, and production to deliver strategic business updates across internal channels.

Led media production services for internal departments and Business Units, managing end-to-end execution across photo, video, animation, and design.

• Defined scope for projects through clear goals, deliverables, timelines, and budgets to align teams and ensure successful execution.
• Directed cross-functional team of subject matter experts to produce training video series for Delta Faucet, creating workflows that improved communication and resolved roadblocks.
• Built and maintained strong relationships with senior stakeholders across multiple Business Units, resulting in a higher volume of billable project work for the team.
• Scaled production operations, increasing annual video output by an average of 4X, through process optimization and proactive resource planning.

Production lead for product photography displayed on Lowes, Amazon and Home Depot websites.

Commercial Photographer and Filmmaker working with brands to create authentic visuals shared across various channels. Clients include Airbnb, UPS, and Compass Real Estate.

• Create concepts and develop strategic proposals centered around high-impact visual storytelling, ensuring deliverables are aligned with business and marketing goals.
• Specialize in travel, landscape, lifestyle and documentary photography and narrative-driven films.
• Create business documents including creative proposals, scope of work, and licensing contracts scaled to budget and project needs.

• Managed photographers and photo content for Airbnb Plus Program.
• Oversaw communications with photographers and property owners.
• Managed scheduling timelines, production goals, and vendor billing.
• Ensured Airbnb brand standards were met with delivered photos and final edits.

• Responsible for entire video and photography process including planning, scripting, shooting, and editing.
• Developed concepts and outlines for narrative video projects for clients ranging from higher education to startup brands.
• Created production timelines, cost estimates, in-depth art direction, and style guides.

Production track. Graduated Magna Cum Laude