Brian Wong

I work with multidisciplinary teams to solve complex user experience problems for a variety of products across several platforms and industries.

• I’ve worked with some of IDEO’s largest mobility engagements - some notable clients include Ford, Hyundai, and Lexus Toyota.
• When I am not designing for mobility, I apply my unique mobility perspectives to consumer electronics, retails, and healthcare.

Greenfield Labs is a partnership between Ford and IDEO. Through human-centered design, we’re exploring a radical future of shared mobility.

I was part of a talented 3 person design team who oversaw design and development of Yerdle 6.0.

• Worked directly with Yerdle’s Director of User Experience to conceptualize and designed Yerdle 6.0.
• Assist with the design and launch of Yerdle's Android app.

I delivered unique user experiences with a multidisciplinary design team on 3 client projects for consumer electronics, public, and non-profit work.

• Practiced Design Thinking, we spend 20 + hours interviewing, co-creating, and evaluating ideas with 10 + users to identify unique design opportunities.

Following human-centered design approaches, I spend the summer researching and envisioning the future of Cloud Payments. I also translated Microsoft Dev Center tool, "Seller Dashboard," into a Windows Mobile App with Metro UI.

Graduated with High Distinction

My Senior Thesis and passion project at California College of the Arts, which I called 'Transportation 2.0,' explored sustainability in urban transit on Lyft Line's platform.

I pitched and conceived Lyft Line HotSpots and 10 MIN match - Features that improved efficiency for both passengers and drivers with the ultimate goal to elevate sustainability in the Bay Area and beyond.