James Brown

Managing international team of Product Managers, responsible for our primary product line (nine figure ARR, 30k MAU, and 100m+ total user impact). Working alongside and collaborating with leadership in engineering, product marketing, design, customer success/renewals, and sales to drive growth.

• Team specializes in platform growth and user satisfaction: APIs, integrations, POVs, feature adoption, onboarding, user experience/design improvements.
• Focused on fostering development of the next generation of Product Management leaders.

Worked closely with customers to understand their needs, then drove the development of innovative solutions. Primary areas of focus were user experience improvements, platform growth, and user policies.

• Analyzed qualitative and quantitative data from over 30k MAUs to generate user-centric product strategy.
• Leveraged design background to turn complicated systems into easy to use and simple to manage solutions.
• Partnered with engineering leadership to create a team dedicated to customer experience improvements.
• Created and managed product analytics and user engagement strategy.

Only Product Manager during period of exponential growth: $100M to over $1B in refinanced student loans, single product line to multiple, and $200M valuation to over $1B.

• Primary responsibilities were customer conversion and user experience. Identified and implemented key optimizations still in use today.
• Built and managed a centralized front-end development/design team focused on iteratively improving conversion.
• Developed analytics strategy to promote data-driven product iterations.
• Leveraged data to identify opportunity with mobile customers. Led project to create a better mobile experience, creating a new source of significant growth.

Venture-backed startup that was ultimately sold. Core mission was to create a better system to connect students and alumni for professional networking, while also improving donor informational intelligence at higher-ed institutions.

• Built business from idea between two friends to a growing business with six figures of ARR and eight employees.
• Primary focus was product management and design. Built company roadmap, instilled “lean” principles, and successfully led team through multiple pivots.

Advertising and visual design firm specializing in web design/development, branding, market research, identity packages, and strategic communication planning. Clients ranged from local non-profit family organizations to national fruit juice brands.

William E. Simon Leadership Fellowship. Dean’s Leadership Award Recipient

Recipient of Mass Communications Faculty Award for Excellence in Strategic Advertising