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john woolley

Senior Hotel Leader
Berlin, Germany
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linkedin.com/pub/john-woolley/7/648/16
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johnpwoolley@outlook.com
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+49 1575 3551660
CORPORATE LEADERSHIP: Two time area director of sales & marketing. Responsible for the sales & marketing performance of 23 properties in South Asia and 18 in the Caribbean maximizing revenue and growing market share. OPERATIONS LEADERSHIP: As task force General Manager and Hotel Manager at two of Marriott's priority hotels in Mexico and the Caribbean championed a customer-centric culture in the hotel at all levels as shown by the growth in guest satisfaction. SALES & MARKETING LEADERSHIP: twenty five years of sales & marketing experience for a variety of full service brands and hotel types including resort, downtown, airport, suburban and convention properties.
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Work Experience

Marriott International - Europe

Task Force
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Aug 2015 - Current

Project lead creating a new sales & marketing network to support Marriott's 25 group focused hotels spanning 15 countries

Marriott International – CALA Region (Caribbean)

Task Force
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Feb 2015 - Jul 2015
  • Hotel Manager at Marriott Frenchman’s Reef, St.Thomas - grew GSS key drivers by 2pts. Passed brand standard re-audit
  • Meeting planner for 2015 CALA General Manager’s Meeting at Frenchman’s Reef, St. Thomas; achieved highest attendee satisfaction score ever (91%)
  • Project Director at high profile opening of Marriott Port-au-Prince, Haiti; led F&B with successful launch of La Sirène Bar & Restaurant and Café Cho

JW Marriott Hotel Mexico City

Acting General Manager
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Aug 2014 - Jan 2015

Covered vacant GM position at one of Mexico’s leading business hotels

  • Focus on quality grew overall guest satisfaction to 71.7 (11.4 pts above benchmark) and TripAdvisor ranking by 5 points
  • Changed hotel’s strategy and achieved highest ever revenue of $28m and highest ever ADR of $260
  • Successfully re-positioned and re-launched Xanat restaurant

Marriott International – CALA Region

Area Director of Sales & Marketing Caribbean and Latin America
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Jun 2013 - Jul 2014

Based in Weston, FL oversaw the top line revenue at a portfolio of 18 Caribbean hotels and resorts with a combined revenue of $55

  • Grew comp properties market share by +4.4% in 2013
  • Presided over transformation of US based CALA Resort Sales Team - generated $61m in 2013
  • Group up strategy resulted in a +40% growth in definite group revenue pace for 2014
  • Mentored leader who was awarded Market Sales Leader of the year 2013
  • Addressed owner concerns at Frenchman’s Reef [#1 priority hotel in region]; result +10.8% market share growth in 2013

Marriott International - Asia Pacific

Area Director of Sales & Marketing South Asia
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Mar 2010 - May 2013

Based in Mumbai led sales & marketing efforts for 23 operating hotels in India, Australia and Malaysia. Team of 200

  • Effective partnership with Revenue Management to increase market share. 2012 India saw the largest RevPAR Index growth in Asia Pacific Region at +12.2%
  • Successfully opened/ramped-up 10 hotels
  • Led AP region’s most sophisticated sales cluster (India) - team of 35 in 4 cities split into 3 verticals (Corporate, MICE and Travel Trade). Generated $36m in 2012
  • Mentored 5 sales leaders into cluster and GM roles. Recruited 9 sales leaders from competition

Aruba Marriott Resort & Stellaris Casino

Director of Sales & Marketing
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Oct 2007 - Feb 2010

Directed Sales & Marketing efforts at CALA region’s top revenue generating property

New York Marriott Downtown

Director of Sales & Marketing
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Nov 2005 - Sep 2007

Led re-positioning to turn hotel into a weekend leisure destination including renaming of hotel - weekend occupancy grew 25% in 2007

Renaissance New York Hotel Times Square

Director of Sales & Marketing
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Jan 2003 - Oct 2005

Directed sales & marketing strategy at Renaissance North America’s leading property in rate, occupancy and RevPAR

New York City Marriott Hotels

Director of International Accounts
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May 2000 - Dec 2002

Led international sales efforts for 8 NYC properties including the New York Marriott Marquis

Jersey Tourism

Director of New Business
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Jan 1997 - Apr 2000

Renaissance Hotels North America

Senior Sales Manager
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Sep 1991 - Dec 1996

Renaissance Stanford Court Hotel, San Francisco & Renaissance New York Hotel Times Square

Tiger Tops, Nepal

Sales Manager
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Aug 1987 - Aug 1991

Led and sold tours for the pioneers of luxury adventure travel in Nepal, India & Tibet

Education

Cambridge College of Arts & Technology

Bachelor of Arts with Honors, Modern History
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Sep 1984 - Jun 1997