Patrick Young

Creative Director

Vancouver, BC

Pat is a positive and thoughtful creative leader, with a focus on brand vision and aesthetic. He puts an emphasis on building and fostering relationships in the workplace, and on empowering the people around him. Originally from Toronto, he started at lululemon 9+ years ago as their first campaign photographer, and has since taken on the leadership of the Creative Team. Pat lives in Vancouver, Canada with his wife and son, and loves to snowboard, cycle, surf and create!

Work Experience

  • lululemon

    Creative Director, Brand|Oct, 2017Current

    Leadership of the 50+ person Creative Team, directly managing a group of Art Directors. Responsible for helping to set and evolve the brand creative vision and aesthetic, providing direction and guidance for major and minor campaigns, and ensuring all work is up to standard and on-brand. Supporting the growth and development of people, and the team as a whole.

    • lululemon

      Art Director|Jul, 2015Oct, 2017

      Oversight and direction for a variety of campaigns (product, event, brand, etc.). Responsible for aesthetic and messaging direction. On-set direction for photo and film shoots. Managed a team of designers, writers and photographers.

      • lululemon

        Manager, Photography|Nov, 2012Jul, 2015

        Helped to set and evolve overall photographic direction for the brand. Executed photography on a number of projects, both on-location and in-studio. Managed a team of 3+ photographers.

        • lululemon

          Lead Photographer|Oct, 2009Nov, 2012

          Helped to define campaign photography for the brand. Worked with a team of creatives to conceptualize and plan campaign shoots for product, brand initiatives, events, ambassadors (athletes), etc. Travelled to international locations for a variety of productions.

          • pat young photo

            Owner and Photographer|2007Current

            Education

            • Vancouver Institute of Media Arts

              Photography|20082009

              Graduated with Honors

            • Saint Lawrence College

              Civil Engineering Technology|20032006

              Graduated with Honors

            Skills

              • creative direction
              • art direction
              • team leadership + management
              • brand
              • photography
              • film
              • digital
              • print
              • retail