Phil Gillman

I build businesses, products, and teams.

Helping organizations innovate at the intersection of brand, technology, and experience. Creator of modern product businesses, supporter of startups, and digital transformation guide for corporations. Experience Designer, Manager, Programmer, Product Wrangler, Copywriter, Creative Director, Executive – in no particular order. Skilled at guiding and growing teams across all aspects of modern product businesses. 20+ years experience in digital innovation, product development, technology, and marketing.

Work Experience

  • micromobility ventures

    Partner, Founder|Mar, 2019Current

    Founder of a early stage venture fund focused on the future of local and urban transportation. Lead deal flow, partnership, and co-investing efforts. Build LP and fundraising relationships. Working towards funding initial startup class by early 2020.

    • Arctos Ventures

      Partner, Founder|Aug, 2018Current

      Co-founded a venture development firm that partners with corporations and entrepreneurs. Advising and supporting a range of startups and corporate incubation projects.

      • Siberia

        Co-founder, CEO|Mar, 2013Aug, 2018

        Co-founder and CEO of Siberia, a boutique digital innovation consultancy. Responsible for overseeing the management side of the business, including Operations, Finance, Strategy, and Planning. Co-led the growth of the company to 4 offices globally, 34 people, 5.5mm revenue, and a successful acquisition by a larger consulting firm. Conducted all sell side due diligence required to complete a fast track sale under three weeks. On a day to day basis planned and negotiated product scopes with clients, managed staffing and growth planning, collaborated on business development and pitches, led internal IP and process development, and ensured operations continuity. Regularly collaborated with teams on client projects including product development, technology innovation, and product positioning.

        • Soap Creative

          Creative Director|Mar, 2011Mar, 2013

          Led creative concepting for clients including Pernod Ricard, ING Direct and Unilever. Managed concept and brand/strategy teams. Wrote copy, concepted and created things.

          • Freelance

            Creative Director, Copywriter, Experience Designer|Feb, 2010Mar, 2011

            Creative Direction, Copy, Experience Design & Strategy for a range of clients and projects. Agencies & Brands include: Digitas, AIS/Havas Media, Momentum WW, Delta, TIAA-CREF, Verizon and many more.

            • Banner Blog

              Editor|Jan, 2006Jan, 2011

              One of several editors of . Help to catalog the best online advertising and media.

              • Kastner & Partners

                Interactive Creative Director|Dec, 2008Mar, 2010

                I led interactive creative and production for a range of clients including Red Bull, 2k Sports and Firethorn/Qualcomm. Projects included Games, Advertising, Websites and Applications. Work closely with traditional creative teams to ensure the creation of highly successful integrated campaigns.

                • GX Studios

                  Strategic Advisor|Oct, 2008Mar, 2009

                  Consulting with startup gaming company on Strategy & Marketing.

                  • Soap Creative

                    Experience Director / Sr Creative [freelance]|Jun, 2008Dec, 2008

                    Extensive concepting, writing and creative strategy work. Clients include: Foxtel: concepting, writing, experience design, creative direction and online branding for website relaunch and online video application development and launch. 3 Mobile: creative and experience consultant for e-commerce redesign. Unilever: Cornetto and Rexona: strategy and concepting for campaigns, online and integrated outdoor/ hybrid/guerrilla.

                    • DDB Worldwide, Seattle

                      ACD & Director, Experience Design|Jun, 2006Feb, 2008

                      Led the development of innovate solutions that drive engagements between brands and their constituents and consumers. Collaborate with creative and strategy to ensure high quality production and successful engagements. Drive adoption of cutting edge technology and media that open new communication and engagement channels for brands.

                      • Peel Interactive

                        Executive Producer & Co-Creative Director|Jan, 2004Jun, 2006

                        Concepted and produced a wide range of cutting edge interactive creative projects. Started primarily on the technology and motion side and transitioned to be creative lead in partnership with the Exec. Creative Director and Interactive Director. Served as the co-creative director on a wide range of projects, writing concepts, selling them through to new and existing clients, and guiding concepts through implementation.

                        • Peel Interactive

                          Media Technologist|Jan, 2003Jan, 2004

                          Concepted and Developed interactive applications and marketing materials for a wide range of clients.

                          • HavocStudio

                            Executive Producer, Creative Director and New Media Consultant|Jan, 1999Jan, 2003

                            Co-founded a small interactive shop. Led creative direction and development for a range of small and mid- size clients. Closed down the company to pursue other interests.


                              Interactive Designer|Jun, 2000Jun, 2001

                              Concepting, Animation, Front End Development, JS, CSS, HTML, Flash.

                              • Earthday 2000

                                Marketing Program Manager (Interactive Focus)|Jan, 2000Jun, 2000

                                Led digital marketing and emerging fund-raising programs. Led corporate & celebrity partnership efforts for fundraising purposes. Led innovation partnerships, working with and others to develop cutting edge online fundraising & awareness platforms.

                                • Southland Farmers' Market Association

                                  Office Manager|Sep, 1998Oct, 1999

                                  Led the development of first website & email marketing efforts. Managed financials and bookkeeping including payroll, accounts payable and accounts receivable. Coordinated and assisted with market operations.

                                  • Earth Communications Office

                                    Special Events & Online Marketing Consultant|19981999

                                    Outside consultant assisting with special events & digital efforts.


                                    • Pomona College

                                      BA - History, extensive Physics coursework|19921997