Ross Maupin

Creative Director

Digital-first AD/CD with just over twenty years experience and an unwavering passion for making campaigns, content and digital products with talented teams. Work recognized by: One Show, Webby's, Clio's and Communication Arts

Work Experience

  • Hudson Rouge

    Group Creative Director|Aug, 2015Current

    Leading creative and UX for digital platforms (web and mobile apps), asset creation, and campaign integration for the Lincoln Motor Company. In 2017 we rebooted the social strategy and are in the process of developing the next generation of work.

    • Code and Theory

      Group Creative Director|Nov, 2014Aug, 2015

      Ran the Brand Group creative team with my talented writer partner. Code & Theory was the social agency of record as well as digital agency of record for the majority of our clients in the group, so the work focused on content development, campaign integration and a smattering of digital product work. Also led a handful of pitches during my time here. Clients: Maybelline, Chandon, Burger King, Essie and 7Up

      • Victoria's Secret Pink

        Creative Director|Mar, 2014Oct, 2014

        Leading digital creative and UX on the PINK brand across eCommerce, campaigns, app and digital products.

        • HUGE

          Creative Director|Jun, 2012Jan, 2014

          Led creative on a healthy mix of advertising, social and product design at Huge. In addition to existing clients, also ran pitches throughout my tenure there. Clients: Samsung, Audi, Frank's Red Hot, Pizza Hut, TD Ameritrade, Nespresso, and Joe Fresh among others.

          • Arnold Worldwide

            Digital Creative Director|Apr, 2011Jun, 2012

            Lead digital creative on Progressive Insurance and Dell — from campaign integration to social. Worked on some TV and worked to bring the online and offline aspects of these clients together.

            • Creative Director|Jan, 2011May, 2011

              Provided visual design, UX and digital strategy for a range of technology clients on a freelance basis.

              • Factory Design Labs

                Associate Creative Director|Dec, 2005Dec, 2010

                Designed, produced and animated websites and online campaigns for Sony Pictures, Paramount, Universal Studios, Dell and Airwalk. Worked full time as ACD on the Audi of America online account for 3 years: - Led creative on 10 large-scale campaigns, including their first Superbowl campaign in a decade and promotion for their involvement in the Iron Man movies. - Led the deployment of the new Audiusa.com site on their global CMS platform - Launched 3 iOS applications for the Audi brand which have collectively been downloaded 4.5 million times. - Directed photo and video shoots both locally and around the country, executed one episodic viral video campaign that garnered a million views and led too many online banner campaigns to count.

                • Xylem Interactive

                  Senior Art Director|Mar, 2003Dec, 2005

                  Senior Art Director on interactive projects for clients including Chipotle, Jimmy Johns, Red Robin, Giant Bicycles and Chili's. The majority of work here was executed in Flash, and while I focused on the creative side, I also built a number of projects in Actionscript.

                  • Beatnik, Inc.

                    Designer|Jun, 2000Aug, 2001

                    Executed UI design for music software as well as illustration for consumer packaging.

                    Education

                    • Colorado State University BFA, Concentration Graphic Design, 1995 - 2000 Activities and Societies: Student instructor in Photoshop and Freehand / Illustrator Ross Maupin Creative Director rossdmaupin@gmail.com

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