Lead the design and continuous optimization of the company website and campaign-driven landing pages, translating complex fintech and product concepts into clear, conversion-focused digital experiences.
Develop and scale Chargeflow’s visual brand system across marketing channels, new industry verticals, and company initiatives, including events, branded swag, and internal-facing assets.
Own motion design for web and product surfaces, creating micro-interactions and UI animations that enhance usability, storytelling, and overall product clarity.
Build and implement AI-powered systems and pipelines to accelerate creative workflows and enable scalable generation of visual assets.
Design a wide range of marketing assets - ads, email campaigns, and visual content - while collaborating closely with marketing, product, and leadership teams to support growth and brand consistency.
Designed user-centric websites and digital platforms, blending UX/UI principles with creative brand strategies.
Led branding projects from concept development through brand book creation, including animation and web interactions.
Delivered innovative design solutions, ensuring cohesion and alignment with client visions.
Redesigned the KTIM customer site to showcase studio projects and enhance brand consistency.
Partnered on various print and digital campaigns for clients in industries such as fashion, food, and travel.
Crafted digital and print designs for Castro’s website and marketing materials, including billboards and in-store branding.
Established the visual identity for Yves Rocher’s Israeli division, adapting the global brand’s aesthetics for local markets.
Design brands and websites end-to-end, while building custom AI pipelines that optimize workflows and enable fast, scalable creation of visual assets.
Oversaw logistics and operations, cultivating organizational and problem-solving skills.
Completed a comprehensive UX program emphasizing user-centered design and UX methodologies.
Focused on graphic design, typography, and digital/print media design.