Marketing Account Manager at Cox Enterprises

Title: Marketing Account Manager

Location: United States

Travel: No

Schedule: Full-time

VinSolutions, a Cox Automotive Brand, is currently hiring a Marketing Account Manager to join our Managed Services team in Mission, Kansas. This position is remote/work from home and can be located anywhere within the United States.

The Account Manager, Managed Services is expected to build and maintain relationships with external clients and ensure customer needs are the driving force behind priorities, decisions and activities resulting in product utilization and client retention. The Account Manager, Managed Services is responsible for all day-to-day communications on behalf of the Automotive Marketing Platform (AMP), providing consultation on strategies and execution in subscribed marketing channels. Marketing Channels include but are not limited to: Email, Text, Social, SEO, Creative, Advertising.

This position will work cross-functionally with many teams across the organization as the operations and strategic point of contact for their assigned clients.

What You’ll Do:

• Provide proactive client relationship management and communication as the primary point of contact for the AMP Marketing Technology Platform.
• Contribute to customer satisfaction by consistently meeting and/or exceeding expectations and commitments by providing a high level of customer service to both internal and external customers; by solving customer problems quickly and effectively. Conduct website audits as assigned
• Work directly, professionally, and collaboratively with Clients, internal teams (Product, Implementation, Performance Management, etc.), and other cross-functional teams as required to meet client needs.
• Maintain expected level of client engagement on a monthly basis in an effort to drive product utilization, performance, and minimize potential client churn risk.
• Conduct consultative reviews and provide summaries to dealership & dealership group leaders outlining tasks completed, established action items and analysis of marketing/process opportunities to drive product utilization and performance. This is including but is not limited to: marketing templates, customer segments, process trees, adhoc campaign strategy, task call scripts, etc.
• Leverage existing and custom CRM report to analyze and evaluate email performance including, but not limited to, emails sent, emails opened, emails clicked, tasks created, tasks completed and deleted, and vehicles sold from email campaigns.
• Provide guidance to other members of Managed Services and other departments (as appropriate) by sharing experiential knowledge of and coaching others on marketing trends, tactics, and marketing in general. The Account Manager should display the utmost quality, confidence and effectiveness when handling VIP accounts, pilot programs, new feature conversations and difficult situations by providing exceptional customer service and maintaining a high degree of professional integrity within all levels of the organization.

Compensation:

• Compensation includes a base salary of $46,000 – 64,500. Salary may vary outside of the anticipated range based on factors such as the ultimate location of the position and the selected candidate’s experience.
• Position is eligible for additional compensation that may include commission (annual, monthly, etc.) and/or and incentive program.

Qualifications:

Who You Are:

• BA/BS
• 3 years of account ownership or management experience
• OR equivalent combination of education and experience.
• Effective communication skills: written, verbal and presentation
• Working knowledge of MS office tools
• Mental acuity (detail oriented, capable of managing multiple tasks simultaneously, strong prioritization) to execute duties of the position successfully to meet business and client needs
• Strong organizational skills
• Pro-active thinker with ability to absorb high amounts of detail
• Marketing program experience, including evaluating and utilizing digital marketing and/or CRM systems
• Demonstrated leadership skills.
• Exceptional client relationship, account management, experience
• Knowledge of Digital Marketing campaigns, customer segmentation and marketing best practices
• Ability to thrive in a fast-paced environment and meet tight deadlines