Vice President, Digital and Social Media, B2B Tech at Golin

Vice President, Digital and Social Media, B2B Tech

• San Francisco, California or Remote, United States

Golin, the PRovoke Media 2021 Large Agency of the Year, seeks a dynamic team leader and digital strategist to manage the day-to-day operations of one of our largest and longest-running tech accounts.

We are the social media agency of record for the US B2B marketing division of one of the world’s biggest and best-known mobile technology brands.

Our team markets phones, tablets, laptops and more to business decision makers from the C-suite of Fortune 100 to small business owners and first responders.

In addition, you’ll serve as a senior strategist on a second account where we are social media agency of record for one of the world’s most-used social platforms.

Every post, every interaction, will be seen by thousands, if not millions, of people around the world.

Our client wants to inspire people, educate them, entertain them and help them in reaching their professional goals while fostering an environment of diversity and inclusion. It’s an awesome opportunity and responsibility. Are you up to the challenge?

You’ll work at the leading edge of content marketing with a high-performing team of innovative thinkers across analytics, creative and community management.

You’ll help our client navigate the always-evolving social landscape to deliver the most relevant and impactful social content and engagement.

While our clients for these accounts are based in New York and San Francisco, we welcome applicants from across the U.S. as we embrace a post-pandemic world of work from anywhere.

We call ourselves a progressive public relations agency designed to serve a profoundly diverse market.

This means we are earned-first and inclusive in everything we do, from media relations and influencer activation to content production, social engagement, paid amplification, employee advocacy and analytics.

In markets around the globe, we leverage all aspects of modern marketing communications to earn the attention of your target audiences and drive them to action.

We use data to predict outcomes and inform strategies at every stage of the customer journey, earning relevance for the brands and companies we support. We’re not just driving awareness; we’re driving business results.

What you’ll do

• Work closely with the client relationship manager who oversees both accounts to lead and manage strategic programs, ensuring the team is providing a high standard of client service
• Maintain a big-picture strategic view of client business and help to develop large-scale programs to help support client business goals
• Help to lead account planning, reporting, budgets, resource management and client satisfaction/feedback
• Manage expectations against results, troubleshoot and be proactive in identifying challenges and opportunities, and ensure flawless execution of day-to-day client activities
• Provide inspirational leadership to team members helping to develop their skills and expertise
• Manage team members’ time against client work scope and budget
• Responsible to oversee billability and client profitability
• Effective social media strategies to deliver meaningful business results for our clients
• Provide strategic counsel and advise on digital/social campaigns and tactics across the ecosystem of paid, earned, shared and owned media
• Own the digital strategy process; see the need, lead the brainstorm, and begin to identify other team members who have the potential of becoming facilitators
• Identify client objectives and learn how to integrate digital and traditional communication strategies
• Lead and mentor junior to mid-level team members to build a culture of high performance
• Collaborate in the global digital practice’s management and growth

What you have

• 8+ years of relevant B2B social media marketing experience
• Agency account leadership experience strongly preferred
• Impeccable client relationship management skills
• Experience managing large digital/social programs from start to finish
• Ability to work with vendors and manage sizeable budgets
• Ability to galvanize internal teams to approach communications with a “digital-first” mindset
• Strong creative and strategic thinking with the ability to deliver innovative programs and approaches

Progressive Perks

• Unlimited time off, and we really mean it
• Enhanced family care benefits
• Monthly wellness and personal technology stipend
• A modern hybrid environment: work remotely and in-person, but instead of an office, collaborate with clients and colleagues at interesting cultural spots and social clubs

Golin is proud to be an Equal Opportunity/Affirmative Action employer. Golin recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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