A showcase of some of the best marketing manager resume samples and examples on Standard Resume. Use these diverse, real-world resume examples for inspiration and to help you write a great resume that highlights your experience and qualifications.
Director, Digital Marketing
Use this templateMatt
Matt
Martin
I'm an analytically driven digital marketer with 15 + years of experience. I enjoy exploring the intersection of product/service marketing, advertising, and technology.
Digital Strategist & Marketer | Atlanta, GA | mattmartin.me
Work Experience
Synovus
Jan 2020 - Current
Director, Digital Marketing
- Head of the digital marketing team, managing a team of 6-8 team members focused on fostering innovation and collaboration across channels while enhancing our current digital marketing strategies.
- Successfully orchestrated the deployment of Salesforce Marketing Cloud, conducted the customer onboarding journey conversion, and established an in-house e-mail marketing team, resulting in over $1MM in agency cost savings.
- Built and refined a blueprint for the various MarTech platforms, Salesforce, and core customer data streams allowing for more sophisticated and personalized marketing efforts.
- Pioneered the first ABM campaign using Demand Base to generate leads for the community and wholesale banking teams.
- Enhanced tracking, tagging, and reporting of cross-channel performance, providing a more comprehensive analytical view of digital marketing efforts.
PureCars
Nov 2015 - Dec 2019
Director, Programmatic
- Oversaw and supervised teams of 15+ display and video performance managers, ad ops specialists, and designers across multiple functions.
- Directed daily operations of high-volume programmatic ad campaigns, ensuring optimal client satisfaction through effective leadership.
- Developed and implemented scaled operating procedures, processes, and client media strategy to guarantee optimal campaign performance.
- Increased ad creative design throughput while maintaining high-quality standards and optimizing marketing operations.
- Improved and refined the ad tech stack and product offering to address competitive and market challenges.
- Educated customer service and sales teams on best practices in the programmatic media landscape and PureCars digital advertising products.
MEC (Wavemaker Global)
Dec 2012 - Oct 2015
Manager, Digital
- Led and directed a team of 3-4 professionals in media planning, execution, and analysis across all Ritz-Carlton properties in the Americas, Caribbean, and Canada, as well as expanded services to include other **Marriott **brands such as EDITION properties.
- Participated in a comprehensive Ritz-Carlton brand immersion program, actively contributing to the development of launch strategies and brand positioning in key markets.
- Devised and implemented interactive digital and print media campaigns for The Ritz-Carlton and Marriott properties in both domestic and international markets, generating optimal results and high levels of engagement.
- Contributed to the development and implementation of efficient internal procedures for media campaign planning, purchasing, and analysis, ensuring top-notch levels of performance and efficacy.
BKV
May 2008 - Dec 2012
Interactive Media Planner
- Developed and implemented effective digital media strategies for diverse clients in e-commerce, financial services, entertainment, non-profit, and technology verticals.
- Demonstrated proficiency in performance marketing, achieving key performance indicators (KPIs) and utilizing paid search, programmatic/display, and social media.
- Acquired extensive experience in online media campaign trafficking and expertise in tagging, tracking, analytics, testing, and optimization.
Nurun
Sep 2007 - Mar 2008
Media Coordinator
- Successfully planned and executed media campaigns for high-profile clients, including Equifax, Frontier Airlines, and Exclusive Resorts, during my initial post-college position as a Media Coordinator.
Education
Bachelor of Business Administration Marketing
Skills
- Marketing CRM Expertise
- E-Mail Marketing
- Paid Search
- Social Media
- Programmatic
- Traditional Advertising
- AdTech Expertise
- Analytics Deployment
- Attribution Modeling
- Ad Server Expertise
- Web Development
- App Development
Platform Experience
- Salesforce Marketing Cloud
- E-Mail Studio
- Advertising Studio
- Interaction Studio
- Google Analytics
- Adobe Analytics Platform
- CDP
- Google Ads
- Demand Side Platforms (DSPs)
- DV360
- Amazon Advertising
- TradeDesk
- Facebook Ads
- DoubleClick
- Google Campaign Manager
- Sizmek (Amazon)
- Flashtalking
- HTML5
- CSS
- Javascript
- Wordpress
- Webflow
- Adobe Photoshop
- Adobe Illustrator
- Adobe XD
- Sketch
- xCode
Digital Marketing Manager
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Salvatore Canfora
Digital Marketing Manager
Over 7 years of Web, Mobile and Social Media Marketing experience across FMCG, Digital and Travel in market-leading and small-medium-large companies. Marketing and communication background including learning and working international experiences.
S
C
Work Experience
MSC Cruises
Digital Marketing Manager
Dec 2015 - Current
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Dec 2015 - Current
Coordinate local marketing teams (15+ countries) in digital marketing plan to maximize ROI.
- Plan, manage, optimize and execute online marketing campaigns across platforms and segments for international markets and multiple channels including Search, Social Media, Affiliation, Video, Retargeting and Display
- Collaborate with e-Commerce, CRM, Finance, Product & Brand teams to ensure online strategies align with business goals globally
- Manage teams of external partners & agencies to operate efficiently and with the most impact
MSC Cruises
Social Media Specialist
Feb 2013 - Dec 2015
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Feb 2013 - Dec 2015
Build up MSC Cruises cross-country presence in the Social Media arena (43+ countries) to increase brand awareness and boost consideration
- Facebook, Twitter and LinkedIn cross-country campaigns management
- Creation and Implementation of the weekly Global Social Media Content Plan
- Special Projects to generate leads, support key events and leverage on offline campaigns
- Online brand reputation monitoring, crisis prevention and online influencers activation
- KPIs analysis and countries coordination to share best practices and brand consistency
Neomobile
Mobile Traffic Specialist
Dec 2011 - Feb 2013
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Dec 2011 - Feb 2013
Plan and manage more than 50 online advertising campaigns daily in order to optimize advertisers performances and publishers revenues
- Planning, setting, optimizing and tracking CPM, CPC, CPL campaigns
- Collaborate with brands and technical teams to ensure the expected delivery
- Budget management, Ad-Ops and performance reporting
- Scouting new publishers, new advertisers and new solutions to boost traffic
- Competitors Analysis, Market Monitoring & Business Development
Nestlé
CRM & Digital Marketing Specialist
Oct 2010 - Dec 2011
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Oct 2010 - Dec 2011
Plan and execute digital marketing activities to maximize brand awareness and generate demand for Nestlè key petfood brands (Friskies, Gourmet, One, Pro-Plan, Tonus)
- Content Management: DeM, Newsletter, SEO, Websites update
- Performance Monitoring, Traffic Analysis and Internal Reporting
- Special Projects Management (CercaCucciolo, PetMap, Esperto online)
- Media & External Relations Support; • Online Advertising Support (Display & SEA)
Mobango
Community Manager
Sep 2009 - Oct 2010
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Sep 2009 - Oct 2010
Plan and Execute online activities to boost subscriptions, downloads, revenues and interactions on Mobango app store (5,5 million registered users worldwide)
- Creation and execution of social media content to drive traffic to Mobango properties
- Content Management to highlight the most profitable and appealing products
- Monitoring and Stimulating conversations
- Content Production for Corporate Blog
- Encouraging User Generated Content production
- Customer support
Education
Università degli Studi 'Suor Orsola Benincasa'
Master’s Degree Business and Public Communication
2006 - 2009
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2006 - 2009
Marketing, Corporate Communication, Economics
Universidad de Murcia
Erasmus project Advertising and Communication
2007 - 2008
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2007 - 2008
Communication Studies including 3-months internship in CajaMurcia
Università degli Studi 'Suor Orsola Benincasa'
Bachelor’s Degree Communication Studies
2003 - 2006
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2003 - 2006
Private & Public Communications
Skills
- Digital Marketing
- Mobile Marketing
- Social Media Marketing
- SEO
- SEM
- Facebook Ads
- Traffic Analysis
- Content Management
Digital Marketing Specialist
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Eric Chapman
Digital Marketing Specialist
Eric Chapman is a formally trained information technology specialist, website developer, certified marketing professional and published writer whose multi-topic articles can be found across the internet and local media.
E
C
Work Experience
Haley Mechanical
Digital Marketing Manager
Dec 2011 - Current
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Dec 2011 - Current
- Facebook advertising campaigns with some click through rates up to 0.335%
- Facebook marketing campaign that raised likes from 46 to 500 within a year
- Angie's list campaign that resulted in the 2012-2015 super service award & 4 honor roll awards
- Developed a maintenance agreement program resulting in over 60 contracts during the first season
Innovative Research
Operations & Marketing Manager
Apr 2006 - Aug 2009
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Apr 2006 - Aug 2009
- Increased company sales by a minimum of 20% each year
- Added an eCommerce website, identified redundancies in data processing systems that resulted in a 60% decrease in errors
- Added a rewards incentive program that increased the average sales ticket by 35% of those companies enrolled
- Wrote copy for the tag line "results based research", now a registered trademark of the company
- Cut overhead of popular products by researching and developing relationships with new and existing vendors
Education
Washtenaw Community College
Certificate in E-Marketing
2011 - 2012
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2011 - 2012
Business, Management, Marketing, and Related Support Services
Baker College of Flint
Computer Networking & Administration, Certificate
2001 - 2005
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2001 - 2005
Skills
- Social Media Marketing
- Search Engine Optimization (Basic)
- WordPress
- Google Adwords
- Content Strategies
- Email Marketing
- Email Copywriting
- Article/Blog Copywriting
- Adobe Illustrator
- Adobe Photoshop
- Adobe Lightroom
Digital Marketing Manager
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Ömer Sarıkaya
DIGITAL MARKETING MANAGER
I am a digital marketing professional with 13 years of experience in managing teams for various digital projects such as; digital advertising campaigns, data-driven performance marketing and social media management. I have taken a part in both agency and client-side roles collaborating effectively with counterparties over KPIs and business objectives. I am an effective communicator with creative presentation and problem solving skills.
Ö
S
Work Experience
Doğuş Marketing Services
Digital Marketing Manager
2017 - Current
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2017 - Current
Responsible for digital marketing activities of ZUBİZU, a mobile application including a loyalty platform and a lifestyle guide enriched with current trends.
- Managed digital advertising campaigns, social media and took part in data-driven marketing projects, data analytics and performance marketing activities.
- Took part in data-driven marketing projects to reach niche-segment users with an online-offline media mix.
- Worked with big data to solve data analytics problems to increase the effectiveness of online performance marketing activites
Pladis Global
Digital Marketing Manager
2014 - 2017
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2014 - 2017
Responsible for digital marketing activities of Ülker's (pladis Turkey) chocolate, biscuits, cakes, gum and candy category brands. Managed social media accounts, digital advertising campaigns and took part in new product launchs.
- Developed consumer focused digital strategies for food brands to achieve digital related KPIs in annual marketing plan.
- Worked with 10+ different digital agencies for different purposes; varying in context from microsite development to advergames or from social media management to mobile marketing campaigns.
- Took part in special projects such as crisis management as a part of digital PR, real-time marketing and "random act of kindness" activities as a part of social media marketing.
Decode
Co-Founder & Project Coordinator
2011 - 2014
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2011 - 2014
Guided a team 10+ members responsible for strategic planning, creative development, content managemet and analytical reporting.
- Worked with clients from different industries: telco, e-commerce and banking
- 220K+ visits and 130K+ Facebook fan acquisition was achieved in "Bu Kutuda Ne Var?" project, created for Turkcell as a one week christmas campaign involving Facebook and Twitter applications and live video broadcasting
- 200K+ visits and 30K+ engagement was achieved in "gncTeklif" e-commerce project. It was developed and managed as a private daily deal vertical for gnctrkcll community with weekly deal themes and CRM features.
Turkcell
Project Manager
2009 - 2011
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2009 - 2011
Managed gnctrkcll's (Turkcell's youth segment) all digital advertising projects such as; microsites, online videos, email marketing, SEM and social media operations.
- Worked with 3 different agencies to manage gnctrkcll's digital brand communication and online community.
- Created Turkcell's first ever online music streaming service called gncPLAY. It achieved to reach 100K+ subscribers in the first year.
- Took part in "Gençken Yapılacak 100 Şey" campaign, one of the first online-offline integrated marketing campaigns of Turkcell. 6M+ video views and 1M+ mentions and reached in the campaign.
121Metre
Project Manager
2005 - 2009
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2005 - 2009
Managed mobile marketing projects such as: wapsites, java applications, "txt and win" campaigns and mobile community management.
- Worked with clients from different industries: fmcg, automotive, banking.
- Took a part in creative idea development and project management of various mobile marketing campaigns.
- Won MMAGlobal 2008 Award for "Best Use of Mobile Marketing Promotion" with Coca-Cola Turkey's Eurocup 2008 campaign. Over 1 Million users participated in the campaign.
Education
Boğaziçi University
Bachelor of Science Economics
2001 - 2005
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2001 - 2005
Studied microeconomics focusing on Game Theory. Wrote a paper about gender discrimation issues in growth economics. Participated in a one-year-entrepreneurship program designed and held by KOSGEB with an online startup idea.
Projects
ZUBİZU - Yılbaşı Alışveriş Günleri
Client - Digital Marketing Manager
2017
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2017
Çokonat - Social Media Communication
Client - Digital Marketing Manager
2016
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2016
Metro Enerji Testi 3 – Metronot’un Uzay Sınırına Yolculuğu
Client - Digital Marketing Manager
2015
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2015
Caramio - Yazsam Reklam Olur
Client - Digital Marketing Manager
2014
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2014
Skills
- Mobile App Marketing
- Data-driven Marketing
- Online Performance Marketing
- Social Media Marketing
- Digital Advertising
- SEO and SEM Marketing
- Web Analytics and Reporting
- Brand Management
- Community Management
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